Magnets are among the most popular souvenirs and the most commonly used items for advertising and brand recognition. Not only are they handy for sticking important notes and to-do lists on your fridge door, but they can also be attached to other metallic surfaces around the home or office.
Benefits of Advertising with fridge magnets
In today's world of inbound marketing, customer experience is critical. Referrals from promotional products can play a significant role in this. Ask yourself this: How many of your new clients come from a referral? According to a Promotional Products Association International study:
88% of people can remember the advertiser on a promotional product.
85% of people do business with the company featured on a promotional product.
91% of promotional products are used in the kitchen.
As a result, the chances of your customers seeing your name, logo, and branding are very high when you use promotional fridge magnets. It provides a solid platform to advertise your business and get noticed repeatedly.
Commercials on television present the risk of a potential customer changing the channel. Flyers in the mail are most likely tossed. Unlike other forms of advertising, fridge magnets tend to get stuck somewhere and remain in eyesight for quite some time.
At a price of just pennies, promotional magnets are highly cost-effective. Your business can receive unbeatable impressions compared to any other kind of promotional product.
Your customers are number one. It's time to show them your appreciation! When you hand out magnets to advertise your business, they can act as mini gifts. According to a study conducted by Survey Inc., customers who receive any promotional item express a more positive attitude towards that company. Refrigerator magnets used as promotional gifts make your customers happy and help your business get the recognition it deserves. This benefits both parties and, ultimately, provides the opportunity to get your company more sales.