In this era of digital marketing, businesses often neglect conventional ways of marketing and advertising. But once you drive through a busy street or walk around in an exhibition, only then do you notice the power of conventional ways of marketing all around you. Pop up displays, fancy banners and promotional flags still play an important role in marketing campaigns of businesses. Promotional flags can be an easy and effective investment and, despite being so inexpensive, they can bring great value to your promotional efforts.
Use Unique Promotional Flags
Promotional flags are widely popular amongst retail businesses, charities, and social services. They are very useful especially in outdoor events like festivals, trade shows, sports events, and places where you can find foot traffic around.
Read through this blog to learn some interesting ways to drive engagement with promotional flags:
Using unique promotional flags with lively colors and company logos can help attract more people to your booth or store. Too much text on the flag can be counterproductive and even be a turnoff for viewers, while unique and eye-catching flags stand out from a distance. Visually appealing flags highlight your business premise and can bring in footfall.
Place it at the Right Point
Placement of your promotional display is also very important. Decide an appropriate spot for the placement of the promotional flag which makes it easily visible for everyone even at a distance. Usually, brands at a trade show place it at the fringes of an exhibition space to attract as much attention as possible.
Choose the Right Size of Flag
Another important aspect of using pop up displays and promotional flags is to use the appropriate size and shape for your business needs. The right sized flag will help you to display the brand message in an effective way on the flag. You can also use clear readable font for CTA on your flag so that people are able to read it even at a distance.
Make Use of the Portability
The best thing about using promotional flags is their portability. You can move them around a business premise easily and reuse them at different trade shows in future. They also do not create any problem of local restrictions on the use of signage so you can use it quite comfortably for your business wherever you want. The portability of promotional flags saves up a lot of money spent on new displays and the waving flags also help in grabbing attention of passersby.
Design Appealing Graphics for the Flag
It is important to make the flag aesthetically appealing to attract the maximum number of people to your booth or store. High resolution vector graphics are generally used for the perfect design. You can use Adobe Photoshop to create a unique and original design for your promotional flag. A good design will make it visually appealing and will give more substance to your promotional campaigns.