Attendees spend an average of 9 hours visiting exhibits at a trade show. Hence, you need something creative to grab their attention. People have a short attention span, so you need something quite unique to keep them engaged. The right exhibition stand design ideas can help position you above your competitors so make sure you avail this opportunity.
Lightning Creates Ambiance
Several key strategies can help you with an eye-catching exhibition stand idea. So if you want to take your business to the next level, here are a few ways to design your trade show exhibition stands.
Sufficient lighting does ensure that visitors can read the text and view your displays properly. However, there’s another advantage to it. Adding adequate lighting to your exhibition stand builds up your image and creates an inviting atmosphere for the attendees. Creative uses of lighting such as angled lighting boxes and coloured lighting can help reinforce your brand image. It’ll help you create a welcoming aura that’ll attract the attendees to your customized exhibition stand like moths to a flame.
Incorporate in Digital Graphics
You can never go wrong with the right technology. One of the best ways to design exhibition stands is to forget traditional printed graphics and opt for digital graphics. This is a great attention-grabbing tool that’ll get attendees interested in your exhibition stand right away. Keep it simple or the viewers will feel overwhelmed. Media walls are a good option. Just prepare a simple slideshow of your best products and use the tool to display it for maximum returns. So, include digital graphics as part of your trade to show strategy and send a strong message.
You need to take advantage of the whole booth space. People usually don’t take into account the height of their exhibit, but using it is always a smart move. Opt for banners that you can hang above. It’ll ensure attendees can locate your customized exhibition stand from the moment they enter the venue. Just make sure the venue allows using the height for display opportunities.
Custom built exhibition stands can help you shine at trade shows. As long as you use the right materials and consider attendees’ expectations, you’ll do great. The above-mentioned tips for exhibition stand design ideas can help you set the right impression and also increase brand awareness.
It’s true that you’d want to add a touch of professionalism to your trade show displays. But garnering the right attention can be tricky without custom built exhibition stands. Just get in touch with our team of professionals at Vividads to get your exhibition stand today. Email us at firstname.lastname@example.org to get a quote today or call us at 1300 72 16 14 for more information!