Magnetic signs have a great potential for promotion, and that’s why they are so popular. The biggest advantage they offer is durability and peace of mind that they’ll stick around for long. In fact, there is a long list of benefits that are associated with using magnetic signs. They are can cut, offer great vehicle marketing opportunities and are easily replaceable.
However, it’s important to also look at some of the limitations too. Your business vehicle can benefit from this promotional resource, but make sure you understand the risks associated.
Read on to find out the limitations of magnetic signs!
· Can’t Withstand High Speed
These small business marketing mediums are a great addition to your business vehicles for local promotions. However, if you intend to take the car for long rides at high speed, it’s better to avoid using them on the vehicle. They can be a serious liability for you in case of any accidents. They are also a hazard on the road, so it’s a better option for cars that travel at lower speeds.
· Useless for Non-Steel Surfaces
Unless you have a steel surface to stick the sign on, it’s not possible to take advantage of this small business advertising medium. If you have an aluminium, plastic or fibre glass surface and you want to use it for advertising, you’ll have to look for another promotion medium.
Another important thing to remember here is to make sure that magnetic signs are allowed on vehicles in your area. You might have to contact the officials and get permission from authorised personnel.
· Bonds with the Surface
If you let condensation and moisture build-up between the magnet and the surface, it’s possible that the magnetic sign will fuse together with the surface. That’s why it’s important to keep the magnetic signs clean and dry always. If moisture builds up in between the two surfaces, it can reduce the strength of the magnetic grip, hence becoming a hazard.
If the magnetic sign fuses with the surface despite your efforts and doesn’t come off, you’ll need to opt for some DIY tactics. Just use a heat gun to dry off the surface and it’ll help you take off the magnetic sign easily. However, if you aren’t trained in this field, it’s better to take professional help.
· Eats Through Body Paint
If you allow moisture to build in between the magnetic sign and the metal body of the car, there’s a high chance that it can eat through the body paint. However, if you a new magnetic sign, this won’t happen. This only occurs if you don’t remove the magnet signs for a long period of time and clean the area.
These are some of the limitations of magnetic signs so make sure you take that into account when opting for the right promotional medium. However, the benefits of magnetic signs outnumber the limitations, which is why they are great as an advertising medium. Give them a try to know their true promotional power.
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