Why do you need a reusable exhibition stand?
It doesn’t take long to create the first impression at an event, just 7 seconds. So, traditionally, businesses would go big with a custom-built stand to make a fantastic first impression. But, unfortunately, often, these stands would be designed for a single show and then forgotten about and probably chucked away.
Smaller and new companies would get lost in their dust as they couldn’t afford big spaces with extensive stands.
There has been a change in the exhibition stands businesses are choosing in recent times. They are moving away from expensive single-use builds and choosing reusable, modular systems.
There are various reusable stand options available, meaning something to suit every need and budget. Each option comes with its advantages, from the most expensive custom-built frames and panels to a more affordable fabric backdrop.
Reusable stands save you money.
As you will probably end up using the stands at multiple events, you are essentially spreading the cost across the number of times you use it. So, in the end, it could turn out to be an extremely affordable solution. But, of course, spreading your budget as far as it will go can only be a good thing, right?
Your time is precious; use it wisely.
Sitting down at the beginning of the year and planning your exhibition calendar can save you a lot of time, money and stress. Taking time to research your stand options and thinking carefully about the design will set you on the right foot for a successful season.
We all know planning for events can be a bit of a headache. With so many other things such as health and safety and team logistics to take care of, it would be nice not to worry about the stand on top of that. Avoiding the tedious design and build process each time will certainly take a weight off your mind.
You can get more use out of a reusable stand.
As we just mentioned, thinking carefully about what you put on your stand will work in your favour. Here’s how:
Reasons to choose a fabric backdrop.
Here at Vivid Ads, we believe that fabric exhibition stands are an excellent solution for many businesses. Especially start-ups. We are a little biased because it’s what we do, but give us a moment to explain why!
A lightweight exhibition solution
Choosing a stand that is lightweight, easy to transport and handy to store means it can be whipped out at every opportunity.
You may be invited along to tender for business; imagine how professional you will look and how much more of an impact you will make if you arrive and set up a fabulous backdrop. You will instantly get across your business’ style, tone of voice and increase your brand awareness. Typically, people are more likely to remember a brand or piece of information if they have something visual to link to it. How many of you learn better, or are more likely to remember, if you see something visual? I imagine quite a few of you; I know I certainly do.
An efficient solution
Exhibition backdrops can get a little mucky, so don’t worry! With a fabric display, there’s no need to worry! The fabric covers can be popped in the wash at 30 degrees. They will come out looking new, ready for your next event.
Even more bang for your buck!
One of the significant advantages of a fabric stand is that it can be printed on both sides.
You could have a targeted message on one side and your logo on the other, making you visible from all angles at the trade show or event. Or, how about printing each side with a different photo that relates to your business? You could alternate which one to use as a backdrop for other events.
Stress-free exhibition stands assembly.
Many an exhibition has started with stress levels through the roof as you rush to put the finishing touches on your stand. Whether that’s lining up bulky graphics or setting out products as the doors are opening. With one of our fabric stands, it’s a stress you won’t have to deal with.
Our fabric exhibition stands are easy to assemble and take down; you don’t need to get in additional labour. Your team can show up on the day and pop up at the stand in next to no time. You will be ready to meet potential customers cool, calm and collected. First impressions count!