Don’t Be Surprised By Trade Show Shipping Charges
When you head to a trade show, you often have to send your gear separately. You’ll freight it the location of the trade show and set it up there. The price of that freight often comes as a serious surprise to many trade show veterans. There are often charges they didn’t know to plan for. That can greatly affect your budget. Here are some potentially unexpected charges to think about.
The Price of Shipping
The price of shipping itself can be very high for certain items. There are often cheaper alternatives available, but the adage that you get what you pay for often proves true. These cheaper shipping options are frequently behind schedule, they lose your items, or your items arrive damaged. If you are banking on a central piece of your display being at the show on time, you shouldn’t skimp on the price of the shipping.
Furthermore, there are profit margins that freight companies have to maintain. Depending on how far away your show is and how delicate your items are, they might need extra precautions to keep them safe. They might have to put a rush on certain items to get them on time, and there is simply the cost of maintaining and operating the freighters.
Shipping Directly to the Show
Trade shows will often have an advanced warehouse where they store the many displays from companies. Those advanced warehouses typically have much lower storage fees than the show itself. If you have the time and the wherewithal to ship to an advanced warehouse, you can save some money. You’ll spend a lot more for the convenience of shipping straight to the show.
If you hire a shipper to take your display somewhere, they cannot know how long they’ll have to wait around at the destination. Sometimes, shippers have to wait as long as overnight. Those are billable hours. Some freight companies will factor in the wait time when they quote you the estimate; that can lead to high upfront costs. Since they cannot know how long they’ll wait, many of them will adjust your bill at the end for the wait time. That’s often why bills come in much higher than the estimate.
If you need a pick up a delivery after hours or on weekends, you’ll likely have to pay more. There are some companies that will offer you different rates for different times. For example, some companies lower their prices during the peak freight seasons to entice as many customers as possible. Others lower their prices during slow seasons to increase their business. Shopping around is key.
The simplest explanation for many prices is the price of fuel; trucks use the same fuel that you pump into your vehicle. When you factor in the cost of fuel for your trip, they have to do the same thing, then they have to increase it to make a profit. Aviation fuel is even more costly, so if you freight by air, you will need to budget for that extra cost.