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4 Benefits of Backlit Trade Show Displays

Backlit display in a mall

Are you searching for ideas to make your trade show booth or your promotional event pop? We have reason to believe that using backlit trade show displays is the way to go.
Backlit displays are among the latest innovations that have taken the marketing efforts at trade booths to new levels. Thesebacklit pop-up displays can make yourexhibition stand more attractive for the visitors at the event. The bright LED that illuminates yourbacklit trade show displays bring more definition to your custom graphics. You can customize the display, much like any other portable advertising medium, and let the LED light embellish the design.
Sounds interesting? Read on to find out more about the benefits of using backlit trade show displays that can make your booth stand out at a tradeshow:

1. Draws Attention to your Trade Booth

A trade show can be a very crowded place, and many visitors might not visit your exhibition stand. Row after row of similar-looking booths also make it difficult for your loyal customers to find you at the trade show. Backlit displays improve the visibility of your branding and attract the attention of the visitors. The LED lights in backlit trade show displays can boost the impact of your graphic display and evoke interest in your brand.

2. Customizable and Portable

Like standard displays,backlit trade show displays are also customizable and portable. You can customize them according to your business needs and choose between a wide range of colors, patterns, designs, etc. You have can pick and choose from the different types of backlit displays including backlit pop-up displays, LED light box displays, and even get backlit portable counters. Their portable nature means that you can easily transport them from one place to another, and you can also use them in several different events.

3. Improves Visitor Experience at the Booth

When the backlit trade show displays at your booth catches the attention of your potential customers, it not only makes your brand more visible but also makes it easier for them to read your marketing message. The combination of backlit graphics and the creative brand message can appeal to the visitors to not only check out your product displays but stop by your promotion counter. It helps to create a better, interactive experience for the trade show attendees.

4. Eco-Friendly Option

The printing process of creating backlit fabric is known as dye sublimation. It is an environmentally friendly process as it only makes use of water-based dyes. You not only get something eco-friendly, it is durable too. After printing, these dyes are treated to make them permanent. The fabric is also high quality, re-usable and washable. Dye-sublimation printing also deepens the color saturation, which increases the visual impact of the display.
As everyone knows, there is a lot of competition at trade shows. All your marketing efforts are focused on one goal, which is to make your trade booth stand out from the crowd.  Using  backlit trade show displays can help to achieve this goal.

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